Most CSEs change their rates for the holiday shopping season. Please see below for a quick reference of fee change announcements.

It’s important to be aware of these changes so you can plan your budget accordingly. Keep in mind that conversion rates are usually higher around the holidays and many retailers still achieve their efficiency goals despite these increases. However, it is best to watch results carefully to ensure your costs are not getting out of control.  Higher rates plus increased traffic could be very expensive if conversion rates don’t improve as they should.  Additionally, if clicks through to the retailer’s site aren’t working for some reason, that is a lot of expensive traffic to absorb.  Monitoring conversions/revenue is a good way to identify operational problems. The sooner they are caught the sooner they can be fixed and the bad expensive traffic can become good converting traffic again.

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UK: