ChannelAdvisor encourages you to grow your business using our Webstores product.  We have complied these documents to help you enhance your store using our tools so that your store provides an additional source of income. Follow the steps below to configure your Webstore. 

Step 1: Complete the Setup Wizard

Navigate to your  Webstores > Basic Webstore > Setup Wizard view and complete the following steps within the wizard:

1. Provide a Store Name and Logo
2. Configure Store Navigation and Layout
3. Configure Home Page Layout
4. Configure Store Categoires
5. Other Optional Tabs
6. Complete Store Setup

View the Stores Setup Wizard page for additional details on this process.

Step 2: Assign Inventory to Basic Webstore

After you have completed the Store wizard and set up your Store categories, you must assign inventory to your Store. Inventory is assigned to the Store from the Store Inventory tab. It is not necessary to assign a schedule, ad template or posting template to an item to list it in your Store.

To assign items to your Store follow these steps:

1. Navigate to the Webstores > Basic Webstore > Store Inventory view.
2. To add an item or items to a category, select those items and click the Assign Category button.
3. Select the category from the category tree. It is only possible to add items to the lowest tier of a category. In other words, merchants cannot add an item to a category if that category contains a lower tier category.

4. Click Save and Exit.
5. Items to appear in the store must have a store category and a store price assigned to them.  Once this has been completed, you can select the items to appear in the store by putting  checks next to the items that you want to appear in your store.
6. Click the Add to Store button

Step 5: Improve Your Webstore Design

Step 6: Setup Your Store Domain Name

Step 7: Optimize Your Store for Natural Search

The goal of every merchant is to drive high quality traffic to their store and convert those visitors into buyers. The goal of every major search engine is to provide users with the content they need by ranking the most functional and informative sites at the top.

These interrelated goals can be achieved by focusing on three major themes:

1. Relevance of the site content to the searchers’ keywords.
2. Quality of the content on the site.
3. Usability of the site for engines to crawl and visitors to stay.

The ChannelAdvisor Store offers several ways to increase the visibility of your store on natural search. View the Optimizing Your Store for Natural Search page for additional details.