How To

Digital Marketing

Retail is a competitive, product-driven business. And advertising your products online is becoming increasingly complicated. With each passing year, it seems like there is yet another channel where you're expected to push your products.

Add to that the need to track conversions across multiple devices on multiple continents, manage data feeds and stand out from the crowd across all these fragmented channels, and retail marketers end up feeling like they’re drinking from the firehose rather than making insightful enhancements to their strategy. It’s time to put an end to the complexity.

Let ChannelAdvisor Digital Marketing do the work for you. Whether your goal is to drive relevant traffic to your website, own the search engine results page, develop an efficient mobile strategy or better manage the performance of your products, ChannelAdvisor Digital Marketing has streamlined the process. It’s the e-commerce industry’s answer to integrating the complicated world of advertising channels. 

We’ve turned chaos into solutions.


Click above to download the eBook.

 

Getting Started


ChannelAdvisor Digital Marketing ensures that your products are front and center on global, local or mobile search engine results pages (SERPs) with Google Product Listing Ads (PLAs), paid search text ads and comparison shopping engines (CSEs).

Next, using our Flex Feeds technology, advertisers can easily surface potential new customers through affiliate networks and make sure they don’t fall through the cracks with retargeting providers. SKU-level analytics on all of those channels help retailers make performance-based decisions that create conversions. Additionally, once traffic hits your website, we’ll help you improve the buyer experience and optimize the path to conversion.

Finally, with Social Commerce, we insert your products into the conversation on social media as customers discover and discuss products via sites like Pinterest and Houzz.

It’s the entire process, now under one umbrella – from conversation to conversion. Use the links in the left-hand menu to learn more about each component of ChannelAdvisor Digital Marketing.

Retail is a competitive, product-driven business. And advertising your products online is becoming increasingly complicated. With each passing year, it seems like there is yet another channel where you're expected to push your products.

Add to that the need to track conversions across multiple devices on multiple continents, manage data feeds and stand out from the crowd across all these fragmented channels, and retail marketers end up feeling like they’re drinking from the firehose rather than making insightful enhancements to their strategy. It’s time to put an end to the complexity.

Let ChannelAdvisor Digital Marketing do the work for you. Whether your goal is to drive relevant traffic to your website, own the search engine results page, develop an efficient mobile strategy or better manage the performance of your products, ChannelAdvisor Digital Marketing has streamlined the process. It’s the e-commerce industry’s answer to integrating the complicated world of advertising channels. 

We’ve turned chaos into solutions.


Click above to download the eBook.

 

Getting Started


ChannelAdvisor Digital Marketing ensures that your products are front and center on global, local or mobile search engine results pages (SERPs) with Google Product Listing Ads (PLAs), paid search text ads and comparison shopping engines (CSEs).

Next, using our Flex Feeds technology, advertisers can easily surface potential new customers through affiliate networks and make sure they don’t fall through the cracks with retargeting providers. SKU-level analytics on all of those channels help retailers make performance-based decisions that create conversions. Additionally, once traffic hits your website, we’ll help you improve the buyer experience and optimize the path to conversion.

Finally, with Social Commerce, we insert your products into the conversation on social media as customers discover and discuss products via sites like Pinterest and Houzz.

It’s the entire process, now under one umbrella – from conversation to conversion. Use the links in the left-hand menu to learn more about each component of ChannelAdvisor Digital Marketing.

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