How To

Getting Started with Shop.com

Getting Started with Shop.com is as easy as completing these simple steps. You will want to reference each step in this guide while you are going through your Shop.com Launch Process. 

 

 

Launch Options


When setting up Shop.com with ChannelAdvisor you have two launch options:

  1. Self-Guided Launch – Completed by yourself using the information found in the steps of this Getting Started Guide. 
     
  2. Launch Assistance Service – A paid service offered by ChannelAdvisor that allows for you to stay in contact via email with and get a limited number of telephone trainings from a dedicated ChannelAdvisor Implementation Specialist to help you get setup on  Shop.com quicker and easier. To purchase this service contact Sales for more information. 
        

Prerequisites


Before beginning the launch process with any of the launch service options, you will need to complete the following steps:

  1. Request to become a Shop.com partner in the desired region by visiting the following pages:
  2. Obtain your FTP User Name and Password that will be needed when completing your Shop.com settings in ChannelAdvisor

 

Configure Inventory


Before listing your products on the Shop.com marketplace, it is important to be aware of  Shop.com 's listing requirements. Shop.com should provide you with this information upon acceptance into the Partner program. Refer to Shop.com's Best Practices for additional details on how best to configure your inventory.

 

Determine Your Shop.com Categories

Shop .com requires that you categorize each item you wish to list on the marketplace in one of their Shop Categories. The entire list of values can be found by downloading the Shop.com Categories Spreadsheet . After downloading the spreadsheet select the PDI Category String Values tab and take note of the 2nd category ID value from the left.

If this kind of information does not already exist in your inventory, you may need to add a new attribute to your inventory and populate that attribute with the values that Shop. com accepts. To learn more about adding attributes, please refer to the Using Inventory Attributes  page.

If you already have a similar data point in your inventory but your values do not match the Shop.com values, you can utilize a business rule or a lookup list to transform your value to match a Shop. com Clothing Type.

Please refer to the SSC page on Business Rules and Lookup Lists to learn more about utilizing these tools to manipulate your data.

Product Variations

Generally, most products will vary by size and/or color. You may choose to vary on other attributes as you see fit. You may vary on a maximum of three attributes for any one listing by mapping the following fields of the Shop.com template:

  • Option Type 1, 2 and 3 – For these fields, you will typically map a text value that represents the varying attribute. For example, if you are varying by size you should simply type the text value of "Size". This value will be visible on your listings as a dropdown option.
  • Option Value 1,2 and 3 – For these fields, you will need to map to the varying attribute in your inventory.

    Note: If you have more then three attributes in your inventory that you would like to vary on you will need to apply a business rule. The format of this rule will vary depending on your unique scenario. For assistance creating business rules feel free to create a support case with your request. 

 

Configure Marketplace Settings


 


Configuring your Shop.com Settings will set the foundation for your account integration with the marketplace. You will select a label that will be associated with the inventory you want to send to Shop.com, define quantity settings and enter account information. Begin by navigating to Marketplaces > Shop.com > Settings. View the Marketplaces Settings page for more details on the setup.

Note: In the Shop.com Settings you'll find the option Filters - Do not send zero quantity items. We recommend activating this option. Additionally, Shop.com does not recognize a specific number items available for sale. Instead, they only identify items as "In Stock" or "Out of Stock". To avoid an oversell situation, we recommend adding a buffer in the Shop.com Settings.

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List Your Products


Once you have completed the Marketplace Settings you will need to complete the Shop .com Product Mapping Template in ChannelAdvisor, located under Marketplaces > Shop.com > Product Mapping > Templates.


Mapping the Template

ChannelAdvisor Product Mapping Templates are used to define the exact data that will be sent to the marketplace when creating or updating a listing. The template will contain all the fields accepted by the Marketplace and will allow you to specify what product information should be sent for each product listing. You will have four options to complete each template field. The option that works best for you will depend on how you have prepared your inventory for each site's data requirements.  

For detailed information on how to utilize templates in ChannelAdvisor please visit the Customizing Template Fields page of the Strategy and Support Center.

Shop.com Template Strategies

Be sure to complete all required template fields indicated by a red star. Below is a list of these fields along with additional information to keep in mind when mapping the template:

  1. Group Name – Refers to your Product Title. Your title should be specific and should describe what is being sold. Your title should be about 80 characters or less (250 Characters Max) and include a keyword and if possible the brand name.
  2. Group Description – Provide your product description for this field. Place the most important product information in the first 150 – 300 characters.
  3. Image – Every product listing should have a quality product image.
  4. Keywords – These are specific terms that describe the product being sold. Keywords can be variations of the product name, brand name, common misspellings or if a product has a seasonal association. Separate each term with a comma up to 255 characters.  
  5. Category ID – Map to the attribute in your inventory that contains the Shop.com category value. Download the  Shop.com Categories Spreadsheet  to view a full list of values. 
  6. First Level Department  – Provide your own categorization value to be displayed when someone is viewing all of your products. This value does not need to match shop.com's list of eligible category values. It is required to send at least one department level, but you may send up to three levels. 
  7. Line Item Name - This field also refers to your product title.
  8. Line Item List Price – The purchase price provided in the product feed should be equal to the price listed on your own web site.
  9. Line Item Sale Price Must be equal to or less than the value supplied for your list price. A value lower then your list price will display the savings to your buyers.  
  10. Product is Taxable Indicate if a product is taxable or not by indicating "TRUE" (Is Taxable) or "FALSE" (Is not Taxable)
  11. Product Weight Provide the shipping weight for your products by mapping to the appropriate attribute in your inventory.
  12. Brand (Conditionally Required) – The brand name should be included in the brand field as well as the product name, product description, and keywords.  

 

   

Activate Integration



Activate Shop.com Integration

At this stage, your account is ready to be activated to communicate and exchange data with the Shop.com marketplace. First, you will assign the label you selected in your Shop.com settings to your designated inventory items. Next, you'll activate the marketplace feed. Please navigate again to Marketplaces > Shop.com > Settings to complete this step. View the Activating Your Marketplaces Integration page for more details.

Back to Top

 

 

 

Manage Your Listings


Once you have activated your Shop.com integration, you should begin seeing activity almost immediately. You may notice that some of your products have not listed properly or have not listed at all. It will be crucial that you consistently manage your Shop.com account integration in ChannelAdvisor to monitor these issues.

 

Shop.com Product Dashboard

ChannelAdvisor provides you with a dashboard that assists you with this effort. The Shop.com Product Overview page is a marketplace-specific dashboard that provides you with an overview of the current status of all your products assigned to Shop.com. You can access this page via the menu from Marketplaces > Shop.com > Products > Overview.

Product Status View

The Product Status view will serve as your Shop.com listing management headquarters. From this view, you will be able to view detailed information about all of the products you are sending to Shop.com. You will be able to monitor the performance of your items as well as troubleshoot any listing errors you may have received. Navigate to your Marketplaces > Shop.com > Products > Product Status view. 

Resolving Shop.com Errors

There is a wide range of listing errors that you may receive when listing to Shop.com. Resolving these errors can typically be accomplished by utilizing one fo these two methods.

  • Method 1: Edit Your Template Mappings The Shop.com Template is what tells ChannelAdvisor what data to send. Failure to map the appropriate fields with the appropriate values from your inventory can result in listing errors. When you receive a listing error it is almost always a good idea to check your template. 
  • Method 2: Edit Your Inventory Data – If you find the template appears to be mapped correctly and in accordance with Shop.com's specifications, more than likely the source of the error is in your inventory data.

 

 

 

Fulfill/Cancel Orders


Sales are handled through the integrated shopping cart of each Marketplace. Order information details are then imported to ChannelAdvisor in the All Sales view where you can then manage your fulfillment process, update shipping and tracking information and process any refunds or cancellations.


Importing Orders

From your All Sales view, you can easily manage the fulfillment process for all orders imported from the marketplace. Whether you use ChannelAdvisor or a third party fulfillment system to manage your orders, ChannelAdvisor offers the tools to optimize your fulfillment strategy.

  1. After a purchase has been completed, the ChannelAdvisor Complete software will automatically import all the relevant order details needed for fulfillment. See the Processing and Communication Frequency page for details on how long after a purchase orders are imported .
     
  2. Once imported, your orders will appear in the Sales > Orders/Transactions > All Sales view alongside all of your other orders.

Please refer to the Sales and Fulfillment section for additional information. 

Update Shipping and Tracking

After fulfillment is complete, your next step is to update the ChannelAdvisor Complete software with shipping and tracking information. This step is highly important since you will not be paid for your sales until this information is received by the Marketplace. Once your tracking numbers are provided and your order status is updated to shipped ChannelAdvisor will send this information to the Marketplace. There are three primary methods to complete this process. 

Refer to the Updating Shipping and Tracking Information page for further details.

Cancelling and Refunding Orders

A refund is only necessary if you have already marked the order as shipped. If you have not marked the order as shipped, cancelling an order within our system will cancel the order on the Marketplace. If the buyer contacts you after their purchase looking for a refund, you may process their request by going to the Sales > Orders/Transactions > All Sales view. 

Refer to the Cancellations & Refunds in ChannelAdvisor page for further details.

Back to Top

Getting Started with Shop.com is as easy as completing these simple steps. You will want to reference each step in this guide while you are going through your Shop.com Launch Process. 

 

 

Launch Options


When setting up Shop.com with ChannelAdvisor you have two launch options:

  1. Self-Guided Launch – Completed by yourself using the information found in the steps of this Getting Started Guide. 
     
  2. Launch Assistance Service – A paid service offered by ChannelAdvisor that allows for you to stay in contact via email with and get a limited number of telephone trainings from a dedicated ChannelAdvisor Implementation Specialist to help you get setup on  Shop.com quicker and easier. To purchase this service contact Sales for more information. 
        

Prerequisites


Before beginning the launch process with any of the launch service options, you will need to complete the following steps:

  1. Request to become a Shop.com partner in the desired region by visiting the following pages:
  2. Obtain your FTP User Name and Password that will be needed when completing your Shop.com settings in ChannelAdvisor

 

Configure Inventory


Before listing your products on the Shop.com marketplace, it is important to be aware of  Shop.com 's listing requirements. Shop.com should provide you with this information upon acceptance into the Partner program. Refer to Shop.com's Best Practices for additional details on how best to configure your inventory.

 

Determine Your Shop.com Categories

Shop .com requires that you categorize each item you wish to list on the marketplace in one of their Shop Categories. The entire list of values can be found by downloading the Shop.com Categories Spreadsheet . After downloading the spreadsheet select the PDI Category String Values tab and take note of the 2nd category ID value from the left.

If this kind of information does not already exist in your inventory, you may need to add a new attribute to your inventory and populate that attribute with the values that Shop. com accepts. To learn more about adding attributes, please refer to the Using Inventory Attributes  page.

If you already have a similar data point in your inventory but your values do not match the Shop.com values, you can utilize a business rule or a lookup list to transform your value to match a Shop. com Clothing Type.

Please refer to the SSC page on Business Rules and Lookup Lists to learn more about utilizing these tools to manipulate your data.

Product Variations

Generally, most products will vary by size and/or color. You may choose to vary on other attributes as you see fit. You may vary on a maximum of three attributes for any one listing by mapping the following fields of the Shop.com template:

  • Option Type 1, 2 and 3 – For these fields, you will typically map a text value that represents the varying attribute. For example, if you are varying by size you should simply type the text value of "Size". This value will be visible on your listings as a dropdown option.
  • Option Value 1,2 and 3 – For these fields, you will need to map to the varying attribute in your inventory.

    Note: If you have more then three attributes in your inventory that you would like to vary on you will need to apply a business rule. The format of this rule will vary depending on your unique scenario. For assistance creating business rules feel free to create a support case with your request. 

 

Configure Marketplace Settings


 


Configuring your Shop.com Settings will set the foundation for your account integration with the marketplace. You will select a label that will be associated with the inventory you want to send to Shop.com, define quantity settings and enter account information. Begin by navigating to Marketplaces > Shop.com > Settings. View the Marketplaces Settings page for more details on the setup.

Note: In the Shop.com Settings you'll find the option Filters - Do not send zero quantity items. We recommend activating this option. Additionally, Shop.com does not recognize a specific number items available for sale. Instead, they only identify items as "In Stock" or "Out of Stock". To avoid an oversell situation, we recommend adding a buffer in the Shop.com Settings.

Back to Top

 

List Your Products


Once you have completed the Marketplace Settings you will need to complete the Shop .com Product Mapping Template in ChannelAdvisor, located under Marketplaces > Shop.com > Product Mapping > Templates.


Mapping the Template

ChannelAdvisor Product Mapping Templates are used to define the exact data that will be sent to the marketplace when creating or updating a listing. The template will contain all the fields accepted by the Marketplace and will allow you to specify what product information should be sent for each product listing. You will have four options to complete each template field. The option that works best for you will depend on how you have prepared your inventory for each site's data requirements.  

For detailed information on how to utilize templates in ChannelAdvisor please visit the Customizing Template Fields page of the Strategy and Support Center.

Shop.com Template Strategies

Be sure to complete all required template fields indicated by a red star. Below is a list of these fields along with additional information to keep in mind when mapping the template:

  1. Group Name – Refers to your Product Title. Your title should be specific and should describe what is being sold. Your title should be about 80 characters or less (250 Characters Max) and include a keyword and if possible the brand name.
  2. Group Description – Provide your product description for this field. Place the most important product information in the first 150 – 300 characters.
  3. Image – Every product listing should have a quality product image.
  4. Keywords – These are specific terms that describe the product being sold. Keywords can be variations of the product name, brand name, common misspellings or if a product has a seasonal association. Separate each term with a comma up to 255 characters.  
  5. Category ID – Map to the attribute in your inventory that contains the Shop.com category value. Download the  Shop.com Categories Spreadsheet  to view a full list of values. 
  6. First Level Department  – Provide your own categorization value to be displayed when someone is viewing all of your products. This value does not need to match shop.com's list of eligible category values. It is required to send at least one department level, but you may send up to three levels. 
  7. Line Item Name - This field also refers to your product title.
  8. Line Item List Price – The purchase price provided in the product feed should be equal to the price listed on your own web site.
  9. Line Item Sale Price Must be equal to or less than the value supplied for your list price. A value lower then your list price will display the savings to your buyers.  
  10. Product is Taxable Indicate if a product is taxable or not by indicating "TRUE" (Is Taxable) or "FALSE" (Is not Taxable)
  11. Product Weight Provide the shipping weight for your products by mapping to the appropriate attribute in your inventory.
  12. Brand (Conditionally Required) – The brand name should be included in the brand field as well as the product name, product description, and keywords.  

 

   

Activate Integration



Activate Shop.com Integration

At this stage, your account is ready to be activated to communicate and exchange data with the Shop.com marketplace. First, you will assign the label you selected in your Shop.com settings to your designated inventory items. Next, you'll activate the marketplace feed. Please navigate again to Marketplaces > Shop.com > Settings to complete this step. View the Activating Your Marketplaces Integration page for more details.

Back to Top

 

 

 

Manage Your Listings


Once you have activated your Shop.com integration, you should begin seeing activity almost immediately. You may notice that some of your products have not listed properly or have not listed at all. It will be crucial that you consistently manage your Shop.com account integration in ChannelAdvisor to monitor these issues.

 

Shop.com Product Dashboard

ChannelAdvisor provides you with a dashboard that assists you with this effort. The Shop.com Product Overview page is a marketplace-specific dashboard that provides you with an overview of the current status of all your products assigned to Shop.com. You can access this page via the menu from Marketplaces > Shop.com > Products > Overview.

Product Status View

The Product Status view will serve as your Shop.com listing management headquarters. From this view, you will be able to view detailed information about all of the products you are sending to Shop.com. You will be able to monitor the performance of your items as well as troubleshoot any listing errors you may have received. Navigate to your Marketplaces > Shop.com > Products > Product Status view. 

Resolving Shop.com Errors

There is a wide range of listing errors that you may receive when listing to Shop.com. Resolving these errors can typically be accomplished by utilizing one fo these two methods.

  • Method 1: Edit Your Template Mappings The Shop.com Template is what tells ChannelAdvisor what data to send. Failure to map the appropriate fields with the appropriate values from your inventory can result in listing errors. When you receive a listing error it is almost always a good idea to check your template. 
  • Method 2: Edit Your Inventory Data – If you find the template appears to be mapped correctly and in accordance with Shop.com's specifications, more than likely the source of the error is in your inventory data.

 

 

 

Fulfill/Cancel Orders


Sales are handled through the integrated shopping cart of each Marketplace. Order information details are then imported to ChannelAdvisor in the All Sales view where you can then manage your fulfillment process, update shipping and tracking information and process any refunds or cancellations.


Importing Orders

From your All Sales view, you can easily manage the fulfillment process for all orders imported from the marketplace. Whether you use ChannelAdvisor or a third party fulfillment system to manage your orders, ChannelAdvisor offers the tools to optimize your fulfillment strategy.

  1. After a purchase has been completed, the ChannelAdvisor Complete software will automatically import all the relevant order details needed for fulfillment. See the Processing and Communication Frequency page for details on how long after a purchase orders are imported .
     
  2. Once imported, your orders will appear in the Sales > Orders/Transactions > All Sales view alongside all of your other orders.

Please refer to the Sales and Fulfillment section for additional information. 

Update Shipping and Tracking

After fulfillment is complete, your next step is to update the ChannelAdvisor Complete software with shipping and tracking information. This step is highly important since you will not be paid for your sales until this information is received by the Marketplace. Once your tracking numbers are provided and your order status is updated to shipped ChannelAdvisor will send this information to the Marketplace. There are three primary methods to complete this process. 

Refer to the Updating Shipping and Tracking Information page for further details.

Cancelling and Refunding Orders

A refund is only necessary if you have already marked the order as shipped. If you have not marked the order as shipped, cancelling an order within our system will cancel the order on the Marketplace. If the buyer contacts you after their purchase looking for a refund, you may process their request by going to the Sales > Orders/Transactions > All Sales view. 

Refer to the Cancellations & Refunds in ChannelAdvisor page for further details.

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