Field Name | Description | Google | Amazon | Shopping.com | NexTag | Price Grabber | Become.com | Shopzilla |
| Action URL | Trackable URL for the specific product offer. The URL should take the customer directly to the product detail page where they can purchase the item. | 
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| Age Group | The age range most commonly assoicated with the item. | 
(US) Apparel | N/A |  | N/A | N/A | N/A | N/A |
| Brand | The distinctive name or trademark under which the product is marketed. | 
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| Category/Classification | Your category hierarchy for this product, with a delimiter between levels, with no preceding or trailing delimiter. Use a delimiter other than the one separating fields in your feed. Note: Send only the primary category (most relevant, most descriptive) to which this product should be assigned. | 
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| Condition | A classification of the condition of the product | 
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| Color | The color of the product | 
(US) Apparel | N/A | N/A | N/A | N/A | N/A | N/A |
| Gender | The gender most commonly associated with the item | 
(US) Apparel | N/A | N/A | N/A | N/A | N/A | N/A |
| Height | The Height of the product |  |  |  | 
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| Image File/Reference Image URL | URL for image that represents the product offer. The URL must begin with http:// and end with the image file type extension (.gif, .jpg). |  |  |  | 
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| Item Group ID | This is the shared identifier for product variations ("variants"). It is not needed for products that don't have variations. If you have a Parent SKU that is shared by all variants of a product, you can provide that as the value for this field. | 
(US) Apparel | N/A | N/A | N/A | N/A | N/A | N/A |
| Length | The Length of the product |  | |  | 
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| Long Description | Text describing offered product. | 
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| Manufacturer | The name of the company that created the product. (Not necessarily the same as the Brand) | N/A |  | N/A |  | 
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| MPN | Manufacturer Part Number - A unique identifier assigned to a product by the manufacturer |  |  |  |  | 
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| MSRP | Manufacturers Suggested Retail Price | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Price | The regular price of the product offer. Do not include commas or dollar signs in this field. If there’s only one price value, please populate either CurrentPrice or both RegularPrice and CurrentPrice. | 
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| Product Features | Technical features of a product | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Product ID | A standard, alphanumeric string that uniquely identifies the product. This could be a UPC or EAN. This is a required field if product-id-type is provided. |  |  | 
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| Search Terms / Keywords | Search keywords that will help customers locate your product |  | 
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| Size | The size of the item |  | N/A | N/A | N/A | N/A | N/A | N/A |
| SKU or Inventory Number or Model | A ID (number) used to uniqely identify a product, most often your SKU number or inventory tracking number. | 
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| Stock Status | Stock designates the quantity of products currently on-hand or if the product is in-stock. Use a numerical value to represent quantity in-stock; alternate designations include: In-Stock, Back-Order, Pre-Order, Out of Stock, Limited Quantity, Special Order, See Site 100 to represent 100 units in stock | 
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| Sub Category ID | A site specific value used to determine where a product will be visible in a browse hierarchy | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Title or Product Name | Concise name of the offered product. Some sites limit this field so longer product names may be truncated on certain sites. | 
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| Weight | The shipping weight in pounds of the products |  |  |  |  |  |  |  |
| Width | The Width of the product |  |  |  | 
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