How To

Recommended Inventory File Content

In order to achieve the highest level of success with ChannelAdvisor it is highly recommended to familiarize yourself with the specific listing guidelines for each channel and category that you plan on listing to. Each channel maintains an extensive and up-to-date list of these listing requirements.

Click below to download the eBook:

 

Category Specific Recommended Inventory File Content


You should follow the marketplace guidelines for categories and fields that are required for listing your products. You will find a listing of product requirements on all the marketplace websites.

 

Standard Recommended Fields


There are a number of standard fields that should be included in your product data file that will make you more successful across the various Channels. The table below contains many of those fields. As a best practice you should always visit the channel site that you are listing to in order to view a complete and up-to-date list of all fields that are required.

To learn about the various formats available to upload your inventory file into ChannelAdvisor as well as the methods available to deliver those files please visit the Upload File Formats and File Delivery Methods pages.

Note: In order to avoid issues with special characters when uploading inventory data into ChannelAdvisor, we recommend the file be encoded in UTF-8 before upload. This is easily accomplished by saving the file and selecting the option to save as UTF-8.  

= Required

  = Conditionally Required

  = Highly Recommended

 

Field Name

Example

Description

Marketplaces

Recommended Inventory FIle Content

Shopping Feeds

Recommended Inventory File Content

Paid Search

Webstores

Action URLhttp://www.samplewebsite.com/productpageTrackable URL for the specific product offer. The URL should take the customer directly to the product detail page where they can purchase the item.N/A 

N/A  
Age Group18-25The age range most commonly associated with the itemN/AN/AN/A
BrandNikeThe distinctive name or trademark under which the product is marketed.

 
Category/ClassificationMen’s Clothing>Dress Shirts>Long SleeveYour category hierarchy for this product, with a delimiter between levels, with no preceding or trailing delimiter. Use a delimiter other than the one separating fields in your feed. Note: Send only the primary category (most relevant, most descriptive) to which this product should be assigned. 

 
ColorRedThe color of the product

ConditionNewA classification of the condition of the product 

N/A

N/A
DepartmentMen’sDetermines where your product will be found

N/A
Height12The Height of the product

N/AN/A
Image File/Reference Image URLhttp://samplewebsite.com/images/imagefilename.jpgURL for image that represents the product offer. The URL must begin with http:// and end with the image file type extension (.gif, .jpg).

Length15The Length of the product  

N/A 

N/A

Product DescriptionThe Nike SB Killingsworth Stretch Lizard Camo Men's Shirt features a stretchy fabric blend and a classic button-front fit...Text describing offered product. 

N/A

ManufacturerWidget IndustriesThe name of the company that created the product. (Not necessarily the same as the Brand) 

MPN123456789Manufacturer Part Number - A unique identifier assigned to a product by the manufacturer 

MSRP49.99Manufacturers Suggested Retail Price N/A N/AN/A 
Price45.99The regular price of the product offer. Do not include commas or dollar signs in this field. If there’s only one price value, please populate either CurrentPrice or both RegularPrice and CurrentPrice. 

Product FeaturesMesh back and underarms for ventilation and breathability,
Dropped back hem,
Thumbholes for a secure fit
Technical features of a product 

N/A

N/A

N/A 
Product ID123456789123A standard, alphanumeric string that uniquely identifies the product. This could be a UPC or EAN. This is a required field if product-id-type is provided. 

N/A

N/A
Search Terms / KeywordsKeyword1,Keyword2,Keyword3Search keywords that will help customers locate your product 

N/A

N/A 
SKU or Inventory Number or ModelSampleSKU123An ID (number) used to uniquely identify a product, most often your SKU number or inventory tracking number. 

Stock Status100Stock designates the quantity of products currently on-hand or if the product is in-stock. Use a numerical value to represent quantity in-stock; alternate designations include: In-Stock, Back-Order, Pre-Order, Out of Stock, Limited Quantity, Special Order, See Site 100 to represent 100 units in stock

Sub Category IDDress ShirtA site specific value used to determine where a product will be visible in a browse hierarchy 

N/A

N/A

N/A

Title or Product NameRed Nike Long Sleeve Shirt Size LConcise name of the offered product. Some sites limit this field so longer product names may be truncated on certain sites. 

Weight12The shipping weight in pounds of the products 

N/A

Width12The Width of the product 

N/A 

N/A

 

In order to achieve the highest level of success with ChannelAdvisor it is highly recommended to familiarize yourself with the specific listing guidelines for each channel and category that you plan on listing to. Each channel maintains an extensive and up-to-date list of these listing requirements.

Click below to download the eBook:

 

Category Specific Recommended Inventory File Content


You should follow the marketplace guidelines for categories and fields that are required for listing your products. You will find a listing of product requirements on all the marketplace websites.

 

Standard Recommended Fields


There are a number of standard fields that should be included in your product data file that will make you more successful across the various Channels. The table below contains many of those fields. As a best practice you should always visit the channel site that you are listing to in order to view a complete and up-to-date list of all fields that are required.

To learn about the various formats available to upload your inventory file into ChannelAdvisor as well as the methods available to deliver those files please visit the Upload File Formats and File Delivery Methods pages.

Note: In order to avoid issues with special characters when uploading inventory data into ChannelAdvisor, we recommend the file be encoded in UTF-8 before upload. This is easily accomplished by saving the file and selecting the option to save as UTF-8.  

= Required

  = Conditionally Required

  = Highly Recommended

 

Field Name

Example

Description

Marketplaces

Recommended Inventory FIle Content

Shopping Feeds

Recommended Inventory File Content

Paid Search

Webstores

Action URLhttp://www.samplewebsite.com/productpageTrackable URL for the specific product offer. The URL should take the customer directly to the product detail page where they can purchase the item.N/A 

N/A  
Age Group18-25The age range most commonly associated with the itemN/AN/AN/A
BrandNikeThe distinctive name or trademark under which the product is marketed.

 
Category/ClassificationMen’s Clothing>Dress Shirts>Long SleeveYour category hierarchy for this product, with a delimiter between levels, with no preceding or trailing delimiter. Use a delimiter other than the one separating fields in your feed. Note: Send only the primary category (most relevant, most descriptive) to which this product should be assigned. 

 
ColorRedThe color of the product

ConditionNewA classification of the condition of the product 

N/A

N/A
DepartmentMen’sDetermines where your product will be found

N/A
Height12The Height of the product

N/AN/A
Image File/Reference Image URLhttp://samplewebsite.com/images/imagefilename.jpgURL for image that represents the product offer. The URL must begin with http:// and end with the image file type extension (.gif, .jpg).

Length15The Length of the product  

N/A 

N/A

Product DescriptionThe Nike SB Killingsworth Stretch Lizard Camo Men's Shirt features a stretchy fabric blend and a classic button-front fit...Text describing offered product. 

N/A

ManufacturerWidget IndustriesThe name of the company that created the product. (Not necessarily the same as the Brand) 

MPN123456789Manufacturer Part Number - A unique identifier assigned to a product by the manufacturer 

MSRP49.99Manufacturers Suggested Retail Price N/A N/AN/A 
Price45.99The regular price of the product offer. Do not include commas or dollar signs in this field. If there’s only one price value, please populate either CurrentPrice or both RegularPrice and CurrentPrice. 

Product FeaturesMesh back and underarms for ventilation and breathability,
Dropped back hem,
Thumbholes for a secure fit
Technical features of a product 

N/A

N/A

N/A 
Product ID123456789123A standard, alphanumeric string that uniquely identifies the product. This could be a UPC or EAN. This is a required field if product-id-type is provided. 

N/A

N/A
Search Terms / KeywordsKeyword1,Keyword2,Keyword3Search keywords that will help customers locate your product 

N/A

N/A 
SKU or Inventory Number or ModelSampleSKU123An ID (number) used to uniquely identify a product, most often your SKU number or inventory tracking number. 

Stock Status100Stock designates the quantity of products currently on-hand or if the product is in-stock. Use a numerical value to represent quantity in-stock; alternate designations include: In-Stock, Back-Order, Pre-Order, Out of Stock, Limited Quantity, Special Order, See Site 100 to represent 100 units in stock

Sub Category IDDress ShirtA site specific value used to determine where a product will be visible in a browse hierarchy 

N/A

N/A

N/A

Title or Product NameRed Nike Long Sleeve Shirt Size LConcise name of the offered product. Some sites limit this field so longer product names may be truncated on certain sites. 

Weight12The shipping weight in pounds of the products 

N/A

Width12The Width of the product 

N/A 

N/A

 

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