Selling on Rakuten.com Shopping
How Does Rakuten.com Shopping Work?Similar to Amazon.com, in order to list a product it must first be part of the Rakuten.com Shopping Product Catalog. For any items that are not in the catalog you, the retailer, can simply send the new product info to Rakuten.com Shopping to be added to their database. Consumers can then search for and purchase products directly on Rakuten.com Shopping, going through the Rakuten.com Shopping checkout and paying Rakuten.com Shopping for their purchases. Rakuten.com Shopping notifies you of the sale, with complete buyer information, so that you can fulfill the order generally within 48 hours.
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Rakuten.com Shopping (formerly Buy.com) is a leading US fixed-price marketplace that offers name brand products in consumer electronics, toys, home & garden and many other categories.
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How Does Rakuten.com Shopping Work?
Similar to Amazon.com, in order to list a product it must first be part of the Rakuten.com Shopping Product Catalog. For any items that are not in the catalog you, the retailer, can simply send the new product info to Rakuten.com Shopping to be added to their database. Consumers can then search for and purchase products directly on Rakuten.com Shopping, going through the Rakuten.com Shopping checkout and paying Rakuten.com Shopping for their purchases. Rakuten.com Shopping notifies you of the sale, with complete buyer information, so that you can fulfill the order generally within 48 hours.
How Do I Get Started?
Getting started with Rakuten.com Shopping is easy and ChannelAdvisor can help you along the way with this process. Just follow the steps in the Rakuten.com Shopping Getting Started Guide to begin the process of selling your products on Rakuten.com Shopping using the ChannelAdvisor Complete Platform:
What Categories Does Rakuten.com Shopping Offer?
Getting its start in consumer electronics, Rakuten.com Shopping today offers a wide variety of products ranging from consumer electronics to a range of soft goods. To view a full list of product categories accepted by Rakuten.com Shopping visit the Rakuten.com Shopping Marketplace site.
Rakuten.com Shopping Highlights
Beyond Rakuten.com Shopping's 12 million shoppers, there are many more reasons to expand to this marketplace:
- 91% of Rakuten.com Shopping visitors purchased online in last 30 days
- 25.9% shopped online for men’s clothes/shoes/acc. in last 30 days
- 27.1% shopped online for women’s clothes/shoes/acc. in last 30 days
- 15.5% shopped online for jewelry in last 30 days
- 9.8% shopped online for watches in last 30 days
- 20% shopped for video games in last 30 days
- 15% have shopped online for toys in the last 30 days
- 13% have shopped online for baby clothes, shoes, or accessories in the last 30 days
- 97% Consumer / 3% Business
Our Getting Started on Rakuten.com Shopping Guide makes it easier then ever to add Rakuten.com Shopping as a marketplace in ChannelAdvisor. So get started today!

