How To

Performance Summary Report

The Performance Summary report provides a high level summary of the sales and costs associated with each channel.

Prerequisites


 

Notes on the Performance Summary Report


 

  • The Quantity Closed and Quantity Sold will be equal for non-auction sites such as Amazon and ChannelAdvisor Stores. As a result you should expect to see 100% Closing Rates on these sites.
  • The data gathered in this report is listed below.
Column Name
Description
Site NameName associated with the site.
Quantity ClosedNumber of units that buyers committed to purchase. For eBay Auction sales this number represents a combination of Quantity Sold and Quantity Listed when the listing closed on eBay.
Quantity SoldNumber of units where payment was received.
Closing RateComparison of Quantity Sold to Quantity Closed.
GMVThe Gross Merchandise Value associated with the site.
ASPThe average selling price of the listing.
FeesThe Fees associated with the site (eBay and Amazon only)
Product CostThe product cost of the SKU's sold.
Net MarginThe remainder after subtracting Fees and Product Cost from GMV.

 

Reference


  •   Glossary of Terms  for definitions including formulas for calculations for each column of the report.

The Performance Summary report provides a high level summary of the sales and costs associated with each channel.

Prerequisites


 

Notes on the Performance Summary Report


 

  • The Quantity Closed and Quantity Sold will be equal for non-auction sites such as Amazon and ChannelAdvisor Stores. As a result you should expect to see 100% Closing Rates on these sites.
  • The data gathered in this report is listed below.
Column Name
Description
Site NameName associated with the site.
Quantity ClosedNumber of units that buyers committed to purchase. For eBay Auction sales this number represents a combination of Quantity Sold and Quantity Listed when the listing closed on eBay.
Quantity SoldNumber of units where payment was received.
Closing RateComparison of Quantity Sold to Quantity Closed.
GMVThe Gross Merchandise Value associated with the site.
ASPThe average selling price of the listing.
FeesThe Fees associated with the site (eBay and Amazon only)
Product CostThe product cost of the SKU's sold.
Net MarginThe remainder after subtracting Fees and Product Cost from GMV.

 

Reference


  •   Glossary of Terms  for definitions including formulas for calculations for each column of the report.
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