E-Commerce Learning Center

ChannelAdvisor Stores

As merchants grow their business, they become increasingly dependent on the up-to-date accuracy of their inventory. Without rigorous inventory management, costly mistakes can add up to big problems.That’s why all channels need to point to the same inventory database. And that’s where Stores, a ChannelAdvisor Merchant feature, fits in.

Designing Marketplace Storefronts

The overall goals of marketplace storefronts are to

1. Sell as many products as possible
2. Compel visitors to stay in the store for as long as possible seeking related products
3. Encourage repeat visits and customer loyalty

This whitepaper demonstrates general guidelines to help merchants design solid marketplace storefronts.

ChannelAdvisor Store Domain Setup Word
ChannelAdvisor Store Domain Setup PDF
Optimizing your ChannelAdvisor Store for Natural Search

As you grow your business with ChannelAdvisor Stores, we encourage you to use the Internet to promote your store and increase GMV. Our E-Commerce Strategists compiled this document to help you enhance your ChannelAdvisor Store so that it is optimized for search engine results. Implementing these tips will improve your store so that your products are found when shoppers search using search engines.

Custom Item Detail Layout - creating a custom item detail layout for ChannelAdvisor Stores.
Using Your Own Domain - utilizing a domain URL and creating a CNAME redirect.
Design Center - utilizing the design center to customize your store.
Inventory Relationships - creating Parent/Child inventory relationships.
Inventory Upsells - creating inventory upsells for buyers during checkout.
Post Sales - review of post sales including configuring checkout and checkout reports, downloading checkout reports, manage sales view, and updating shipping/tracking information.
Promotions Manager - creating a promotion code.

CA Store Design - Width and Background